Answer every comment on Instagram and expand your reach automatically

Replying to every comment tells the Instagram algorithm that your content is worth it. With AppSorteos, every reply goes out instantly and your reach grows on its own.

Set up my automation for free

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Over 1,000 creators and businesses already automate their interactions with

How it works

More replies, more reach

Set it up once and AppSorteos replies to every comment instantly with the message you define. More interaction on your posts, a better position in the algorithm, and more people discovering your content.

Someone comments on your post or Reel

The automation triggers with every comment you receive. You can set it up to reply to all comments or only to those that include a specific keyword.

Instant reply

AppSorteos replies automatically

The tool sends a personalized reply instantly, with the tone and message you chose. It can include a question to spark more conversation, a thank-you, or any text relevant to your audience.

Personalized message

Your organic reach grows on its own

More replies mean more interaction. Instagram reads that activity as a signal of relevant content and shows your post to more people, without you having to do anything extra.

More reach with no extra effort

Why it wins

Why does replying to every comment make a difference?

@yourbrand is typing…

@yourbrand just now

The algorithm rewards interaction

Instagram measures the activity on your posts to decide how many people see them. More replies generate more interaction and better placement in the feed and on Explore.

Better position in the algorithm

@yourbrand just now

Every reply triggers a notification

When you reply to a comment, the person gets a notification and often comes back to comment again. That interaction loop multiplies the reach of every post.

Automatic engagement loop

@yourbrand just now

Build community at scale

Replying to every person creates a direct relationship with your audience. With AppSorteos you do it with every follower, no matter how many there are.

Community without limits

@yourbrand just now

Active 24 hours a day

Your posts get comments at any hour. AppSorteos replies instantly, always, without you having to be online.

Total availability

Create my automation for free See how to set it up step by step

How to set up your
comment auto-replies
in 3 steps

In under 5 minutes you can have your first automatic reply
live on your posts.

Choose the scope of the automation

Define whether you want to reply to all the comments on a post or only to those that include a keyword. You can also apply it to specific posts and Reels or to all your publications.

Set up the reply message

Write the text AppSorteos will publish as a reply to each comment.

Turn it on and watch your reach grow

With the automation active, every comment gets a reply instantly. More interaction, better placement, and more people discovering your content.

Create your automation for free

Frequently Asked Questions

How does the comment auto-reply automation work?

When someone comments on your post or Reel, AppSorteos automatically publishes a reply with the message you configured. You can choose to reply to all comments or only to those containing a specific keyword.

Do automatic replies negatively affect the Instagram algorithm?

No. Replies to comments are a valid form of interaction, valued by Instagram. In fact, increasing the number of replies on a post improves its placement in the feed and on Explore.

Can I customize the message so it doesn't look automated?

Yes. You can create several different messages so AppSorteos rotates them randomly, keeping the replies from looking repetitive.

Can I apply this automation to existing posts?

Yes. You can turn on the automation on previous posts, not just new ones. This is useful to reactivate the reach of content you've already published.

What happens if I get hundreds of comments at the same time?

AppSorteos handles any volume of comments with the same setup. It doesn't matter if you get 10 or 10,000 comments: each one gets its reply instantly.

Does this automation work together with others?

Yes. You can combine the automatic comment reply with sending a DM, so whoever comments receives both a public reply and a private message. This multiplies interaction and conversion opportunities.

Does AppSorteos comply with Instagram's rules for this feature?

Yes. All AppSorteos automations operate through the official Meta Business API, so they comply with the platform's policies and don't put your account at risk.

How do I get started if I don't have an active post with comments yet?

The fastest way to generate real comments is to run a giveaway or contest on Instagram. Ask your followers to comment with a keyword to enter, and once the post has activity, turn on the automation to reply to every comment automatically. If you haven't run your first giveaway yet, you can create one for free with our tool →

Do you have more questions about DM Automation? See all FAQs