Three Ways to Celebrate Father’s Day with a Quiz

Want to create a super fun Father’s Day campaign? I invite you to discover what you can do with our quiz on this special day like few others.

Take advantage of all the growth opportunities this celebration has to offer your business and do something new, fun, brand building and 100% transparent.

What can I do to make my customers feel celebrated this Father’s Day?

If your business doesn’t want to be left out of this holiday, but doesn’t want to do the same as all the competition, we suggest you celebrate dads with a super fun quiz.

Below are some ways to make this Father’s Day a memorable experience and some examples to inspire you.

1. Embed your quiz in your online store to see how much your customers know about Father’s Day

All our promotions (Wheels and Trivia) can be embedded in your e-commerce or WordPress blog. Make your quiz available to your customers to test their knowledge about this special day in a fun way with the chance to win a prize. And this way you get their contact information to send them promotions or offers by email. Choose how you want to reward your customers, here are some of the options:

• Give a prize to everyone who answers the quiz.
• Reward those who answer a limited number of questions correctly.
• Run a giveaway afterwards with the participants who completed the quiz.

Use this Father’s Day trivia quiz as an example to replicate in your business.

2. On your website, survey what your customers want from your business

If you’re wondering what the point of having your customers’ opinions is, here’s the hard-hitting answer: it’s super valuable!

Take a look:

• You improve your offering significantly if you know where your strategy is weak (e.g. product delivery, customer service).
• You build customer loyalty: because they feel listened to and their needs are taken into account.
• You adapt better: because you can pay more attention to market trends and consumer needs.
• You strengthen your brand image by providing a coherent response to the needs of your real customers.

Well, enough, right?

If you have a business related to this particular date, you can ask your customers for feedback and improve some aspect of your brand. Our questionnaire will get you halfway there.

Take a look at this example of a Father’s Day survey that not only gathers super valuable information, but also rewards participants who are encouraged to respond.

Although many companies ask their customers for their opinions to improve certain aspects of their business, you can go further and offer them a prize or benefit for responding and being part of your brand’s growth.

In your store by displaying the quiz QR code.

This type of dynamic is a great way to encourage customers visiting your physical store to participate. You can display the QR on a device or print it out and display it in-store. If you want to go even further, you can offer trivia participation to regular customers or those who spend a certain amount of money in your store.

Options for a Family Trivia Game

If you don’t have a business but still want to celebrate Father’s Day with a family trivia game and reward the person who knows Dad best, I’ve got some ideas for you!

• Prepare questions and answers: Make a list of things Dad likes and ask him to answer the ones you don’t know. You can ask him what his favorite color is, when he met Mom, the name of his childhood best friend, and thousands of other questions. Make sure no one knows what the trivia questions will be.
• Choose the type of trivia: Decide if you want to do a multiple choice or a YES/NO quiz. Both options are 100% fun.
• Pick the prize: Choose what the person who guesses the most will win. You can opt for a shared experience with Dad, such as a movie, ice cream, a football game, or whatever you can think of.
• Gather the family and let the show begin! Here you can choose between two different dynamics:
  • Project your trivia on a device and the first one to answer or get it right wins points.
  • Share the trivia link and ask people to fill in their names. Then, at the family meeting, reveal the correct answers and announce who got the most correct answers and wins the shared experience with Dad!

Great! You now have options for every taste and need. Choose the one that works best for your marketing strategy.

Remember, you don’t have to resort to the same old offers and discounts to achieve the sales metrics you’ve set for your business. Try a different promotion that is fun for your customers and safe and transparent for your brand.